BeauEver hosted a glamourous brand event at the Fairmont Hotel in the beach resort of Sanya on the 25th of March. The event was set in a historic museum and featured both a showroom and a curated artistic installation.
Chinese film-star Gao Weiguang headlined the event that was attended by top skincare KOLs, dermalogical experts and BeauEver distribution partners. Towering over everyone Gao entertained the audience, shared his thoughts on skincare routines and complimented BeauEver on the the newly launched Luminova Revitalising Repair Serum Set.
Made in New Zealand the Luminova Revitalising Repair Serum Set powers skin from within at the cellular level. It does so by helping boost cellular energy by supporting the extracellular matrix, and perhaps most significantly as BeauEver founder and North Asia President Coco Zheng explained, it does so by supporting Mitochondrial Associated Membrane function (MAMS) which is essential to maintaining effective communication between skin cells.
Judith Fiedler (Chair of BeauEver's Scientific and R&D Committee) introduced BeauEver’s proprietary Holo-Aging Theory, explained its significance, and introduced a panel of global dermalogical experts with whom BeauEver intends to collaborate and produce a Holo-Aging white paper with.
BeauEver NZ General Manager Liam Corkery underlined the significance of the white paper announcement by emphasising that Holo-Aging theory helps guide BeauEver’s product development direction, and further advancing global skincare knowledge is intended to demonstrate BeauEver's ongoing commitment to skincare and longevity science.
Sanya is a beautiful warm 25 degrees in March, and after a couple of full-on days the delegates left feeling refreshed and rejuvenated, and all armed with product that would help refresh and rejuvenate their skin.
